Evidence-based investment insight: Are you ready to become a better investor?

21st May 2019

Are you ready to become a better investor – to enhance your understanding of the most important principles that drive the creation of wealth – without it hurting a bit? That’s what evidence-based investment insight is all about.

Each insight will only take a minute or two of your time to explore one essential concept about investing, with an emphasis on ensuring that evidence, not emotion, guides the way. Before you know it, we’ll have introduced you to a dozen or so solid principles, based on nearly 70 years of peer-reviewed inquiry into how capital markets efficiently and effectively deliver long-term wealth to patient investors.

Don’t worry, unless you specifically ask us about it, we’ll skip the Greek calculation and multi-factor modelling. Instead, we’ll translate each insight into its meaningful essence: the ‘What’s in it for me?’ you need to know, so you can apply the science of investing in your own portfolio.

You see, being a better investor doesn’t mean you must have an advanced degree in financial economics, or that you have to be smarter, faster or luckier than the rest of the market. It means:

  • Knowing and heeding the insights available from those who do have advanced degrees in financial economics
  • Structuring your portfolio so that you’re playing with rather than against the market and its expected returns
  • Avoiding your own most dangerous behaviours – ingrained through eons of evolution – that tempt you to make the worst financial decisions at all the wrong times

Are you ready to become a better investor on these terms? Take a look through the series of evidence-based investment insight blogs to get started:

  1. You, the market, and the prices you pay
  2. Ignoring the siren song of daily market pricing
  3. Financial gurus and other fantastic creatures
  4. The full-meal deal of diversification
  5. Managing the market’s risky business
  6. Get along, little market 
  7. The business of investing
  8. The essence of evidence-based investing
  9. Factors that figure in your evidence-based portfolio
  10. What has evidence-based investing done for me lately? 
  11. The human factor in evidence-based investing 
  12. Behavioural biases – What makes your brain tick?
  13. Bringing the evidence home